The I.F.D. company, founded in 2000, collects all the previous experience of its President Irina Goudkova who has been operating since 1993 in the distribution market of the former Soviet Union, who has built solid relationships with the most important European fashion groups and with more than 500 Russian customers (Adult, Junior and Accessories).
I.F.D. is able to provide not only commercial services but also management of shipments and credits as well as adequate financial management which meets the market requirements, ensuring in some cases the credits for the primary customers.
The goal is to act in close contact with companies in order to be involved in the entire development process that starts from the study of the market and the potential of the brand in order to build medium / long-term distribution projects.
The company currently employs over 40 employees and has a sophisticated management system for both the administrative and commercial aspects; for the latter, a database was created that collects information relating to over 100 cities in the former Soviet Union, the relative customers and the brands handled by them.
Sergio Pea has an extensive experience in the fashion industry holding the important high-level positions throughout his career.
He starts in 1974 working in the family company, Gruppo Alma S.p.A., which collaborated with great talents of world fashion with whom he had license or professional relationship, among whom: Gianni Versace, Karl Lagerfeld, Thierry Mugler, Claude Montana, Alessandro dell’Acqua etc., etc.
From 1985 he holds the position of Managing Director with the responsibility for managing relationships with the designers, for the product development, creation of the collections, commercial development, public relations and image.
In 1993 he is elected the Vice President of the Italian Fashion Chamber, the institutional position representing Made in Italy. The position is renewed under the chairmanship of Dr. Giuseppe Della Schiava, Dr. Santo Versace and Cav.Mario Boselli with delegated powers to represent the institution.
In 2003 he becomes the Managing Director of IFD, leader in the distribution on the Russian market of the important international P-A-P brands.
In 2012 he becomes member of the Board of Directors and strategy consultant of the Joint Venture between Liu Jo S.p.A. and I.F.D. which was created to manage the retail business of Liu Jo in the former USSR.
On the 1st of June 2017 the President of the Italian Republic nominated Sergio Pea the Knight of the Order of the Star with the possibility to wear the insignia of the Order.
Irina Goudkova graduated from the Plekhanov Russian University of Economics in Moscow in 1989 with a degree in economics.
Later she moved to Italy and made her debut in the Italian working world as a model and TV presenter, without neglecting her origins which led her to teaching the Russian language at the university.
At the same time her experience in the world of fashion began as buying office freelance, the activity which from 1997 became predominant, by establishing relationships with such important Italian groups as Ittierre , Sportswear etc.
In 2000 she founded IFD, the company of which she is the President and reference shareholder.
BP OF WHOLESALE DEVELOPMENT
BP OF RETAIL DEVELOPMENT
MANAGEMENT OF VISAREQUESTS
SEARCH OF NEW BRANDS
Prada Linea Rossa
I.F.D. s.r.l. Registered and head office
Via R. Parravicini, 13 20125 Milano
tel.: +39 02 6679931
fax.: +39 02 66799342-50
email: [email protected]
JULIA MILANI commercial general manager – [email protected]
INNA LEONOVA credit manager – [email protected]
GABRIELE MARIANI administration and control manager – [email protected]
ALDA MARIA PEA kids brand coordinator – [email protected]
ALESSIA MARSAN executive assistant – [email protected]
IFD SRL INTERNATIONAL FASHION DIFFUSION VIA R. PARRAVICINI, 13 , 20125 MILANO | TEL +39 02 6679931 | FAX. +39 02 66799342-50 | [email protected] | P. IVA 13289600150 | COPYRIGHT © 2021 ALL RIGHTS RESERVED